Workshop 1

[short session desc.] 

Meet the speakers:

Lizzie Davey is a Brighton-based freelance writer who has spent 13 years creating content for SaaS and ecommerce brands. She’s also the founder of Freelance Magic, where she offers no-BS advice for freelancers at every stage of their journey.

Allison Ditmer is a Content Strategist, LinkedIn Personal Brand Marketer, and Speaker who helps individuals turn online visibility into real relationships and real business. After 15 years in corporate digital marketing at a Fortune 100, she launched her own content business as a solopreneur. She shares her best LinkedIn strategies in her newsletter, The Content Cup.

Lee Densmer is a content marketing strategist, writer, teacher, and author. She owns Globia, a content marketing consultancy that offers content strategy, editorial planning, and content development. She also coaches rising content marketers on how to become strategists and open their own consulting businesses – and writes Content, Simplified, a weekly newsletter for marketers and CEOs who urgently need to do better than churning out content that doesn’t connect to revenue.

Workshop 2

Read this instead of working,  

[desc]

Meet the speakers

Helen Carrie is the only B2B tech copywriter who has also produced EMMY-winning TV.

Now she is on a quest to banish the BS from B2B by writing for industry-shaking brands and the leaders who are shaping them.

In her newsletter, Curiouser & curiouser!, she explores how we can ask better questions to make more meaningful human connections and stick it to the shallow, substanceless slop.

Sarah Cheesman is a freelance content strategist, copywriter and fractional content partner who helps businesses in finance and tech make sense of their content.

With almost 20 years of experience in marketing and content, she's spent the last six years building a freelance business that goes well beyond writing the occasional blog. Today, she works with businesses on everything from content strategy and planning to hands-on delivery, becoming an extension of their marketing teams.

She also writes Read this instead of working, a LinkedIn newsletter sharing the realities of freelancing, content marketing and running a one-woman business, with plenty of sarcasm thrown in for good measure.

Lauren Gouws...

Workshop 3

[desc]

Meet the speakers

Rosie Campbell is a content marketer for B2B SaaS brands and execs. She’s been freelancing for 10 years, writing for companies like Lattice, monday, and Supermetrics. She’s half-British, half-American, and lives in Spain with her husband, her son, and a beagle with giant ears.

Liz Heflin was that preschooler who already knew what they wanted to be: a writer.

She started writing professionally in 2006, having no idea the freelance gigs she was taking would transform into a career she's still doing (and loving) two decades later. Today, she's the president of Heflin Media Group and Wynncrest Books, a nonfiction book ghostwriter, and the host of the Inkwell (a community exclusively for freelance writers).

Sophie Cross is a Leeds-based freelance marketer, writer and facilitator who has spent 13 years working with brands like lastminute.com, Visit Britain, and Madame Tussauds. She’s also the founder of The Freelancer Magazine Club, a print magazine and membership built on the idea that freelancers deserve to feel like founders.

Workshop 4

Lashay, Lizzie, and Tyler will be answering your questions about how to take your freelance career to the next level in this live Q&A.

Meet the speakers

Kat Boogaard is a Wisconsin-based freelance writer with over 12 years of experience writing about the world of work for a variety of brands and publications. She considers herself an avid advocate for the freelance community, and she's never afraid to share the honest, relatable, and oftentimes humorous aspects of freelancing – especially in her newsletter on how to become a (better) freelancer.

Brinda Gulati is a fractional content marketer and freelance writer who specializes in data-driven storytelling and writing easy-to-understand, informative content for humans. She has two degrees in Creative Writing from the University of Warwick, and believes that above all, stories are a deeply human endeavor. Find her on LinkedIn.

Tyler's session

We’ll match you with three other folks attending Freelance Fest for a social meet and greet.

Compare notes on workshops or just have a chat – there’s no agenda.

Tyler's session

Cold pitching is a tried-and-tested way to land clients.

But let’s be honest. 

It can feel kinda gross sometimes. 

Liam is going to show us how to cold pitch clients without giving ourselves the ick.

He’ll be schooling us on:

• A better approach to cold outreach than the "spray and pray" numbers game 
• How to build a list of qualified leads from scratch
• Real examples of his successful cold-pitches
• His "lead necromancy" follow-up strategy for reviving dead leads 

And much more!

About Tyler

Liam is a coach and mentor for freelancers, and runs his own SEO and content marketing business. After spending over a decade in marketing agencies, where he eventually became Director of Content, he quit his job to pursue his digital nomad dreams as a freelancer in 2018. In his first year, Liam broke $100,000, all while working fewer hours and traveling the world. 

He enjoys the freedoms of freelancing so much, he's now dedicated to helping others realize their dreams through the SEO Bridge Builders training program and freelance community.